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Advantages of Digital Signage
Why Digital Signage?
Digital signage is effective! This has been demonstrated in a large number of studies. You communicate and interact effectively with your target groups at the POS or POI via digital signage. Digital signage allows you to design and modify advertising campaigns flexibly, quickly and interactively according to target groups.
Digital signage with kompas is ideal for organizing target-oriented communication in your network. Its particular strength: kompas's interactivity! This enables you to bind your customers and discover what motivates and interests them. Use digital signage to increase awareness, sale success and customer loyalty. kompas allows you to appeal to your target groups and reach them with the correct content quickly and easily.
No installation, web based software
kompas runs as a browser-based web application, requires no installation and works with any given operating system.
A web-based software means a better work in stores and from any location!
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More interactivity
Digital Signage must be interactive, too. Devices such as remotes, wireless keyboards and smartphones can be used – either by an operator or by the audience – to control the content being shown on a kompas player.
kompas offers the following interactive interfaces:
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- remote
- keyboard
- QR code
- RFID
- touch
- Multi-Touch
- iBeacon / NFC
Create content quickly and easily
kompas separates content from design. Our system is template-based, meaning that all content created with kompas automatically conforms to your CI!
By directly integrating an interface to various HTML5 professional editing tools, we have a powerful content and template authoring tool at our disposal. With these supported editor tools, users can create visually appealing, dynamic Digital Signage content based entirely on HTML5.
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Statistics and Monitoring
No other digital signage software offers a better monitoring! kompas keeps tabs on everything that happens on its clients.
Hardware status as well as playback statistics are reported to the server on a regular basis, in some cases even in real time.
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- Automatic collection of spot and event logs for all clients
- Precise to the day reporting for played spots
- Graphical dependability reports of client and network status
- Downloadable statistics as CSV
Simple Rollout
kompas is optimised for large scale rollouts with minimum logistics effort. Thousands of clients can be deployed in short periods of time.
When we tell you that the entire kompas installation process is so highly automated that setting up a client requires no more than about 5 to 10 minutes of on site work, we think you’ll get a better understanding of the simply enormous budget efficiencies and cost saving advantages that kompas can offer you right from the word go.
On site installation requires no IT specialist. The connection of newly installed displays to the server is done automatically via internet - fast, streamlined and powerful, saving you a considerable amount of money as well as time. It’s the ultimate time saver, which, in today’s global business environment means: kompas is a huge profit maker for you!
Quite simply, kompas is the best digital signage system that money can buy. We can't wait to tell you more.
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On site installation requires no IT specialist. The connection of newly installed displays to the server is done automatically via internet - fast, streamlined and powerful, saving you a considerable amount of money as well as time. It’s the ultimate time saver, which, in today’s global business environment means: kompas is a huge profit maker for you!
- Preconfigured, off the shelf clients
- On site activation using barcode scanners
- Automatic setup and individualisation process
- Automatic hardware inventory during installation
Quite simply, kompas is the best digital signage system that money can buy. We can't wait to tell you more.
Security „made in Germany“
kompas is entirely based on Linux for both server and clients. Together with heavy network encryption, this guarantees maximum security and stability.
Using Linux for kompas, there is no reliance whatsoever on third party developed programs. All kompas system components are developed in-house. We guarantee you that you will have no system outages whatsoever with kompas. Quite simply, with kompas, your customers and users will never see a blank screen.
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- Web access via HTTPS
- SSL encrypted VPN connections
- OpenPGP signed system files
Future-proof formats
kompas 7.0 is built around the HTML5 standard. This makes it easier than ever before to create content suitable for different platforms and display resolutions.
Such as smartphones, tablets and large displays.
kompas features seamless integration with various HTML5 professional editing tools for creating HTML5 content and animations.
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kompas features seamless integration with various HTML5 professional editing tools for creating HTML5 content and animations.
Strong partner network
dimedis offers complete solutions of software, hardware and installation, with competent partners on our side.
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Advantages of digital wayfinding
Just like static signposting, the purpose of digital wayfinding is to facilitate spatial orientation and delivery relevant information. The idea is to provide information that enables the visitor to find out where he is located and to get an overview of what is available (overview function). This type of system helps the customer to carry out targeted searches and find out where certain things are.
As the depth of information can be huge, depending on the application, static systems quickly reach their limits. Digital information systems link data sets more simply and quickly and only display information that is relevant at that point of time.
The particular strength of kompas wayfinding: the wayfinding system is based on a database, allowing information and positions to be changed and updated quickly at any time. In addition, the kompas wayfinding software keeps on learning: every search is recorded, even if the search terms are not in the system. These can then be assigned to certain search units (shops in a shopping mall for example).
Every touch is included in the statistics. This allows a lot to be learnt from your customers and market research to be carried out directly at the point of interest!
Another advantage of some digital wayfinding systems: they are dynamically programmed and are able to process spatial information such as geodata. It would thus be possible to move an information column in a shopping mall, for example because it is poorly located. In this case, dynamically structured software solutions such as kompas wayfinding can calculate and display the routes dynamically.
Digital information columns are also eye-catchers; in the passive state one can display advertising and show general information, including dynamic content from the internet such as the latest news, departure schedules, the local weather and messages from social networks.
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As the depth of information can be huge, depending on the application, static systems quickly reach their limits. Digital information systems link data sets more simply and quickly and only display information that is relevant at that point of time.
The particular strength of kompas wayfinding: the wayfinding system is based on a database, allowing information and positions to be changed and updated quickly at any time. In addition, the kompas wayfinding software keeps on learning: every search is recorded, even if the search terms are not in the system. These can then be assigned to certain search units (shops in a shopping mall for example).
Every touch is included in the statistics. This allows a lot to be learnt from your customers and market research to be carried out directly at the point of interest!
Another advantage of some digital wayfinding systems: they are dynamically programmed and are able to process spatial information such as geodata. It would thus be possible to move an information column in a shopping mall, for example because it is poorly located. In this case, dynamically structured software solutions such as kompas wayfinding can calculate and display the routes dynamically.
Digital information columns are also eye-catchers; in the passive state one can display advertising and show general information, including dynamic content from the internet such as the latest news, departure schedules, the local weather and messages from social networks.